• Monday , 30 March 2020

How Should Social Media Be Used During the COVID-19 Pandemic?

The COVID-19 pandemic is grinding relentlessly across the globe and through our lives. Many of us are either under stay-at-home orders of some sort or we soon will be if not already. I’ve dedicated my last two blogposts to how ...

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What’s Appropriate Content on Social Media During COVID-19?

By now, many of us are “staying at home” or some similar euphemism as the COVID-19 pandemic grinds relentlessly across the world and through our lives. People are asking me, “What’s appropriate to discuss on social media during a time ...

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COVID-19, What’s It Mean for Writers and Their Social Media?

The world is in a crisis with the COVID-19 virus and everyone is beginning to feel its effects. The South by Southwest conference was cancelled. March Madness won’t happen. Even NYC’s Saint Patrick’s Day Parade has been shelved. At least ...

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Stories on LinkedIn?

Yes, you read that title correctly. LinkedIn is planning a Stories functionality comparable to Snapchat, Instagram, and Facebook. And, no, I haven’t been spending too much time trawling the depths of the online rumor mill. Read the announcement for yourselves ...

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What Should a Writer’s Newsletter Include?

Last time, I blogged about why writers need a newsletter. What I’ll share with you now is what to put into it because this seems to be the single biggest hurdle facing writers when it comes to newsletters. (I love ...

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Do Writers Need a Newsletter?

You know why I have to ask this question. I ask it because I keep meeting writers who don’t have one and are then confused as to why their book sales are so dismal! Let’s talk about this! And, yes, ...

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Writers, Do You Promote Your Events on Social Media?

Yes, I’m talking to all the writers out there who either schedule their own events or attend the events of others to promote their books. What many of these writers fail to realize is how social media can help them ...

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Do You Promote Your Content on Social Media?

Recently, a writer asked me if he should use podcasts to promote his books. I replied in the affirmative and gave him two additional pieces of advice. First, make sure the content is original and worth listening to, and then ...

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You’ve Lost Your Job, How Do I Know?

You’re lost your job, how do I know? Simple. You contacted me and said you needed help with your LinkedIn profile again! This happened to me recently. A friend, whom I’d helped with her original profile and believes that it ...

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Writers, Where’s Your Email List?

With this article, I’m addressing primarily everyone who writes books for a living. (Or, hopes to earn a living at any rate.) I meet writers on a regular basis and I always ask questions about how they use social media ...

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