• Sunday , 21 January 2018

Are You at Risk of Losing Access to Your LinkedIn Profile?

Now, that I have your attention, please allow me to explain. BTW I’m not talking about violating LinkedIn’s Terms of Service (ToS) agreement, if you do that then you’re on your own. (Although, someday I may revisit this topic in ...

Read more

Are You Using LinkedIn to Develop Leads for Your Business?

I’ve been blogging about content and its importance on LinkedIn for sometime. Content is an important and necessary component of a successful social media strategy or for the optimal use of LinkedIn. However, by itself, content is only a passive ...

Read more

What Will You Do Differently with Your Social Media in 2018?

It’s that time of the year. We’re wrapping up the Old Year’s business and getting ready for the New Year’s. This is also a good time to think about what you’ll do differently with your social media in 2018? (You ...

Read more

Should You Blog If You’re Not Getting Any Traffic?

The question which serves as the title to this article is the outgrowth of a project I was working on for a client this week. I’m assisting my client with selecting an SEO firm for his business and I was ...

Read more

Did You Forget to Make Your Ask on Social Media?

I always warn users of social media that it’s not about you, it’s about your community. Always give more than you ask for. And, when you have an ask of your community, be clear about the why and the how. ...

Read more

How Engaged Are You with Your Social Media Communities?

Working with clients concerning their social media needs, I’ve learned that many believe just connecting with others via social media is enough. They’ll say “Happy birthday!” and “Congratulations!” for every annual anniversary on LinkedIn and believe that they’re engaging. Others ...

Read more

Have You Operationalized Your Social Media?

Many times when I meet with prospects or clients for the first time they tell that they’re “doing something” with social media and they’d like me to just look it over for them and give them some suggestions. Being always ...

Read more

Are You Keeping the Conversation Going on Social Media?

You’re feeling pretty good about yourself on social media right about now, aren’t you? (OK, you may know where this is going but play along with me please! It’ll be worth your while.) You post regularly. You connect and follow ...

Read more

6 Tools for Your Social Media Toolbox

Whenever social media tools are mentioned, everyone gets excited and talks about Facebook, Twitter, LinkedIn, and Pinterest. A few others may be mentioned. But, not often do people talk about the tools that work with these primary social media channels ...

Read more