• Wednesday , 11 December 2019

Do Writers Need LinkedIn?

You may wonder why I titled this article the way I have. The simple answer is I keep meeting writers with reasonable LinkedIn profiles and a decent number of connections, who do absolutely nothing with LinkedIn to promote their books. ...

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Is Your LinkedIn Profile Confused?

When I’m reviewing LinkedIn profiles (And, trust me, I review a lot of them in my line of work!) I often notice how many are confused as to their purpose. What are the owners of the profiles trying to tell ...

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Whom Is Your Community of Interest on Social Media?

If you’re regular readers of my blog, you know by now that I’m always harping on engagement and content. What I hear from clients and prospects is who are we supposed to be engaging with and writing for. Their question ...

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Thinking of Being Critical on LinkedIn?

A short while ago I came across a post on LinkedIn from someone who worked for a large, multinational corporation. This individual has a fairly impressive track record in his career. Knowing the individual, I was aware that he expected ...

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How Much Time Do You Spend on Your Social Media?

“How much time should I spend on my social media?” If I had a buck for every time I get asked that question… Well, you get the idea. Social media and time are a problematic pairing. Let’s talk about why! ...

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How Do You Learn about Social Media?

Get on social media! If you’re not on social media then you don’t exist! You’ve probably heard comments like this for some time now. It seems almost impossible to escape the incessant bombardment in the popular media about social media. ...

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Are You a One Hit Wonder with Your Social Media?

We’ve all seen them. The writer who has a best seller listed in the NY Times. The singer or band who goes to the top of the charts with a song. The actor who earns an Oscar for their first ...

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Are You Trusted by Your Social Media Communities?

Trust. A simple five letter word that means a lot. (The collective subconsciousness that guides the formation of the English language knew instinctively that this word couldn’t just be four letters.) Trust affects everything in our lives both personally and ...

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Do You Miss Google+?

Every once in a while I like to take a trip down memory lane in social media. I do so to remind myself how fleeting and ephemeral it can all be. Do you remember MySpace and Klout? Fewer and fewer ...

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Can You Develop Your Niche as a Writer with Social Media?

I’ll make it easy for all of us. The answer is obviously, “Yes!” Of course, you can use social media to develop your niche as a writer. In fact, if you’re not already doing it then you’re probably neither selling ...

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