• Sunday , 26 May 2019

What’s Wrong with Saying, “I Have Enough Business Already, Why Do I Need Social Media?”

I hear this question a lot when I meet prospects for the first time, “I have enough business already, why do I need social media?” They feel their business is good, very good in some cases, so why should they ...

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How Good Is Your Email List?

An email list. You have one, right? Lemme guess, its either an Excel spreadsheet or a pile of business cards right? Let me start out by saying that an email list is one of your two most important social media ...

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How Are You Using Hashtags on Your Social Media?

You’re using hashtags on your social media right? (You know, what we once used to call the pound sign and looks like this #?) Yeah, that one! But, are you really using them or just tossing them around your social ...

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Five More Free or Near Free Tools for Keyword Research on Social Media

Recently, I blogged about how to do keyword research on social media. The article was well received (Thanks to all!) and some readers asked me if there are other keyword research tools that simpler to use, complement the primary ones, ...

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How to Do Keyword Research for Social Media in Five Steps

If you’ve been either following me or reading the literature you’ve heard by now about the critcal importance of keyword research. Some of you are now probably asking yourselves how to do keyword research properly. You’ve come to the right ...

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Still Don’t Have a Complete LinkedIn Profile?

For those who know me, I can be a terror to know. I continually check the LinkedIn profiles of my friends and colleagues and offer my unsolicited advice on them especially when they’re incomplete. I freely admit that I’m on ...

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Are You an Influencer on Social Media?

OK, many of you are probably asking yourselves how would you even know what this is? That’s a fair question. So, let’s answer that question first and then discuss how you can become one yourself! Here’re are a few signs ...

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Where Should You Begin with Social Media?

An old joke comes to mind whenever I’m asked this question by a prospective client. A couple are driving in the countryside and are lost. They stop to ask an old farmer for directions to their destination. He pauses for ...

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What’s Been Your Biggest Mistake on Social Media?

Mistakes, we all make them! If you don’t then you’re either not human or lying. Stuff happens. Especially in a fast, ever changing medium like social media, mistakes are bound to happen. Let’s talk about this! The Types of Mistakes ...

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What Have You Accomplished on Social Media?

You’ve been at social media for a while now. You’re engaging with others, creating and sharing content, and expanding your community. Great! But, what have you really accomplished while you’ve been at it? Let’s talk about that! First off, what’s ...

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