In my line of work, I read a lot of LinkedIn profiles.
I mean a lot!
While doing this, I come across many errant behaviors.
One of my favorites is failing to transition your LinkedIn profile when your career transitions.
What do I mean by this?
Let’s talk about it!
First off, what’s a career transition?
I’m talk a major career transition here not just being reassigned to another spot in the company parking lot.
I’m talking about these types of major career transitions:
- Going from a salaried job to self-employment or vice versa
- Going to a new industry
- Relocating to another part of the world (For Americans this might include relocating to California)
- Going from job search mode to regular employment
- Suddenly finding yourself unemployed
- Switching from whatever it is you do to something radically different.
What can wrong here?
Which means that no one but your immediate circle of family and friends know anything at all about your transition.
Not good, eh?
So, what should you do about this?
First, always keep your LinkedIn profile current especially for the signifcant changes.
(Each type of change should be handled differently and I’ll discuss these in future articles.)
Always make sure that you tell your story.
Why is this change different?
What value will you bring?
What new skills will you acquire?
Your LinkedIn profile should be dynamic and the more significant the transition, the more dynamic it should be.
Your LinkedIn connections should always feel that they’re current with you and your career.
Also, anyone in need of someone like yourself should never be left with unanswered questions when they read your profile.
Leave them with a good feeling about you after reading your profile!
That’s it for now!
Please check-out my 8 step approach for developing a social media program to get some more ideas on how to use social media.
Also, never forget to reach out to either ask questions or to ask for help from someone like myself!
In the meantime, thank you for following and reading my blog!
I look forward to any and all comments that you may have. I will reply to any comments made to this blog post as promptly as I can.