• Saturday , 19 October 2019

Do You Personalize Your Social Media?

It happened to me again this week! Another LinkedIn connection request using the default form from somebody I’ve never met before in my life. If this bothers you too then please read on. (If this doesn’t bother you then you ...

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Are You a LinkedIn Suck Up?

Apologies for the blunt language in this article’s title. But, after reading a series of increasingly obsequious posts on LinkedIn this week, I need to vent. Lets talk about this! Whats Been Going On First off, I’m not going to ...

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Do You Have a Professional Presence on Your Social Media?

Too often, prospective clients tell me that they’re on social media. Yeah, they are, and they happen to be all over the map while they’re at it. Lets discuss this! The Problem The problem with not having a professional presence ...

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What Are Three Reasons Why Writers Need Social Media?

Like any other profession these days, writers need social media. They may resist but resistance is futile as the Borg will say one day! Lets talk about why! The Three Reasons Why Writers Need Social Media Publishers do nothing for ...

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Facebook’s Libra: Convergence of Cryptocurrency and Social Media?

Remember when television, cable TV, movies, and the Internet were all separate distinct channels? Then something called “convergence” happened and now, while all the functions listed still exist, they’re all blended together and no longer exist separately or more to ...

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Can Social Media Really Help Me?

I get the question in the title a lot from new prospects. Its still frustrating for me after all these years that people misunderstand the benefits of social media and how it works. Lets talk about this! The Answer Before ...

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How Can Doctors Use Social Media?

What about medical doctors using social media? No, wait, isn’t that prohibited? Not really, although like anything else in life somethings are permitted while others are not. Lets talk about this! We’ll start by going over whats actually prohibited. Full ...

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Is Organic Growth Dead on Social Media?

Mark Twain once famously said, “The report of my death is an exaggeration.” The same can be said about the death of organic growth on social media. Like Twain, who had changed by getting older but was still very much ...

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What’s Wrong with Saying, “I Have Enough Business Already, Why Do I Need Social Media?”

I hear this question a lot when I meet prospects for the first time, “I have enough business already, why do I need social media?” They feel their business is good, very good in some cases, so why should they ...

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How Good Is Your Email List?

An email list. You have one, right? Lemme guess, its either an Excel spreadsheet or a pile of business cards right? Let me start out by saying that an email list is one of your two most important social media ...

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