• Monday , 18 June 2018

Your LinkedIn Social Selling Index: The Third Element, Engage with Insights

Welcome to my fourth installment in my series about your LinkedIn Social Selling Index (SSI)! My last article discussed the second element in your SSI, Find the Right People. This article is about the third element, Engage with Insights. Let’s ...

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Your LinkedIn Social Selling Index: The Second Element, Find the Right People

Welcome to my third installment in my series about your LinkedIn Social Selling Index (SSI)! My last article discussed the first element in your SSI, Establish Your Professional Brand. This article is about the second element, Find the Right People. ...

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Your LinkedIn Social Selling Index: The First Element, Establish Your Professional Brand

Recently, I reviewed the LinkedIn Social Selling Index (SSI) in broad terms and discussed what it meant to you. (Admit it, I’ll bet you didn’t even know you had one!) With this article, I’ll begin to do a deep dive ...

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Do You Know Your LinkedIn Social Selling Index?

Ah hah, gotcha! Well, generally folks who don’t use LinkedIn’s CRM product, Sales Navigator, generally don’t know what LinkedIn’s Social Selling Index (SSI) is or what to do about it. SSI is a feature of Sales Navigator and, contrary to ...

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Are You Telling Your Story on LinkedIn?

Many times, clients and friends seek confirmation that their view of LinkedIn as merely an online resume is the correct one. (You know that look, someone’s not really sure and is reaching out to anyone for agreement.) My answer is, ...

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Are You Over-Hyping Yourself with Adjectives on LinkedIn?

When I’m working with clients, particularly with their LinkedIn Profile, the question of their optimal distinction invariably arises. (If it doesn’t then I make sure it does.) This is where we struggle with the limited characters available in Profile fields ...

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Do You Remember Why You Started on Social Media?

Remember? Remember when you started on social media? Remember why you started on social media? Ah, you don’t remember do you? (Actually, the answer to the first question is not nearly as important as the answer to the second.) OK, ...

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Still Haven’t Done Anything with Social Media? Why Not?

OK, I’ve completed a series of articles over the last several weeks about how to set up and maintain a social media program. I’m not saying it’s easy but it’s doable. There are tougher things in life. Now, let’s talk ...

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Is Your Social Media Program Improving?

If you’ve stayed with me this far then you should have a social media program up and running! (If not then I’m always happy to assist!) But, you’re not going to sit back on your laurels are you? You do ...

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Are You Tracking Your Results on Social Media?

If you’ve gotten this far with me on developing a social media program then two things. First, thanks for sticking with me! Second, a question. (I’m a consultant, we always have questions!) How do you know if you’re getting the ...

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